Advertising vs. Publicity: The Secret Weapon for Product Launch Success

In this episode of The Abundant Business Podcast, Samuel Chapman dives deep into the critical difference between advertising and publicity—and why relying on ads alone could be costing your product business success.

Learn why publicity is your secret weapon to get your product in front of more people without breaking the bank. From leveraging podcast features to collaborating with influencers, bloggers, and other small businesses, Samuel shares expert strategies to build buzz and trust around your brand.

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Key Takeaways:

Why publicity builds trust faster than ads.
The power of getting featured on podcasts and attending events.
How to tap into VIP customer testing and influencer partnerships.
Joint ventures and local media exposure that actually work

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Ready to stop throwing money at ads and start using publicity to skyrocket your product sales? Hit play, and don't forget to grab a notebook for actionable steps!

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⬇️ Proven System to Scale Your Product Business ⬇️

https://www.samuelchapman.com/pillars-masterclass

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⬇️ Get more information about your personalised A.i Assistant ⬇️

https://www.samuelchapman.com/meet-patricia

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⬇️ How to 5X your product business in 100 days ⬇️

How would it feel to build a thriving multi 6 figure product business?

Here’s the good news, you’re closer than you think!

https://www.samuelchapman.com/5X-your-sales-ebook

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