The Second Pillar of a Successful Product Business - Nurture
In today's episode, we are looking in to the second pillar essential for thriving in your product-based business: Nurturing.
Don't forget to download your FREE 5 day product business challenge - to create the foundations your business needs so that you can attract the customers and make the sales you want.
In this episode you'll hear about:
Adding Value, Not Discounts
So, you've connected with your dream customers— great! Now, it's time to show them some love by offering real value, not just slashing prices. Think FAQs, social media engagement, and addressing doubts before they pop up. It's all about making them feel like they're getting way more than they're paying for.
Trust Through Chats
Social media is for real conversations. Engage with your customers, answer their questions, run polls, and let them know their opinions matter. That's how trust deepens and relationships blossom.
Rewarding Your Fans
Ever thought about starting a VIP club? It's like a virtual hug for your top spenders. And don't forget a loyalty program for everyone else—every purchase gets them closer to something they actually want.
Spread the Love
Referral programs are like magic—they turn happy customers into your own personal marketing team. Give them a reason to spread the word, and watch your business grow.
Emails with Heart
Forget spammy sales pitches. Use your emails to share value—like tips, behind-the-scenes peeks, and exclusive deals. Keep it mostly about giving value, with just a sprinkle of sales talk.
Your Action Plan
Ready to nurture your business? Here's your to-do list:
- Connect with your people on social media.
- Start a VIP and loyalty club (with great rewards).
- Set up a killer referral program.
- Send emails that make your customers smile.
Final Thoughts
Nurturing your customers isn't just about making sales—it's about building relationships that last. And trust me, that's the secret to a wildly successful product business.
Ready to Take the Next Step?
Join our free 5-day challenge to kickstart your business journey. HERE
Got Questions? Let's Chat!
Slide into my DMs on Instagram @productcoachsam. I'm here to help you DOUBLE your profits and work less hours in your product business
