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Helping Retail
& eCommerce Business Owners Increase Sales & Get More Customers Without The Burnout
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Expert Support from Samuel Chapman starting, growing, and scaling your retail business
Who’s been where you are and knows how to help you grow with confidence.
Support for Retail and Ecommerce Business Owners Who Want More Sales Without the Overwhelm
Running a product-based business is exciting but let’s be honest, it can also feel overwhelming, unpredictable, and lonely.
If you're constantly wondering how to get more eyes on your products, increase repeat customers, or grow without working even longer hours… you're in the right place.
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I work with ambitious retail and eCommerce business owners to help you clarify your message, attract more of the right customers, and sell with confidence, whether you’re just starting or scaling up.
Who I Work With:
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First-time product business founders
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Handmade makers & independent designers
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Ecommerce store owners and online sellers
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Boutique shopkeepers & local retailers
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Growing retail brands ready to scale
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Subscription box and gift-based businesses
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If you sell a physical product and want more visibility, more customers, more consistent sales and a business that finally feels good to run ... I’ll help you get there with strategy, support, and structure that actually works.

Turn More Browsers Into Buyers, With the Support That Suits You
Whether you're just starting out or scaling up, I’ve created clear, proven paths to help you grow your retail or ecommerce business.
From plug-and-play training to personalised 1:1 coaching, every offer is designed to remove the guesswork, increase your confidence, and help you build a profitable business... your way.

Work 1:1 With Me to Fast-Track Your Growth
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Want personalised support, strategy, and accountability? My private coaching helps you remove the guesswork, refine what's working, and grow a profitable product business your way.
Discover More HereReady to Get Your Products Seen & Sold?
Transform Your Business with Proven Strategies to Attract More Customers and Boost Sales
Sell Smarter, Not Harder is the ultimate guide for product business owners who want to stand out in today's competitive market and achieve real results.
Get Yours Here
All About Samuel Chapman
Retail Business Coach & Ecommerce Growth Expert
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I’m Samuel Chapman, a coach and mentor for small product-based businesses who want more customers, more sales, and more confidence in their retail strategy.
With real-world experience building multiple six-figure retail businesses, including a successful salon, eCommerce store, and digital product line. I understand what it takes to grow a profitable product business from the ground up.
Over the years, I’ve supported hundreds of retail and ecommerce business owners in standing out online, increasing their product sales, and building customer-first brands that actually grow.
From local shops to handmade sellers to online retail brands, I bring structure, clarity, and simple strategies that help you move forward, fast.
Discover More Here